Finding the visual balance of art, home & food we zeroed in on an attainably aspirational feed. Our warm-hearted yet comedic tone often times welcomed a gentle smirk while humanizing the brand. 

"King of Clean"—Digital Pre-Roll
Machines are taking over, and frankly, they're doing a great job keeping things clean. This self-proclaimed "king of clean" experiences his de-throning upon realizing that his human-hands are no match for the Kenmore Elite's capabilities. And oh boy, did we mention product features.